How and why to increase your Facebook Feedback Score

We all want cheaper Facebook Ads, a great targeting to more valuable customers, and, of course, a much lower probability of being altogether banned. In order to get all these (and more), you need to have a great Customer Feedback Score on Facebook. How and why to increase your Facebook Feedback Score? In order to […]
Shopify Speed Optimization: How to increase the speed of your store

Shopify is, without a doubt, one of the fastest eCommerce platforms on the market, as independent studies keep showing it, surpassing the competition on almost any level. As you may sometimes notice though, your store may be lagging or it even won’t load at all. Why are these things happening? The answer is quite simple […]
7 eCommerce design rules for your store

I’ve gone through several eCommerce design changes to my stores in these past 10 years. Some were more successful, some have seen my sales plummeting fast. I’m here to share with you what I’ve learned during these years; the design of your store, be it Shopify Store, Woocommerce or other platforms, is paramount to your […]
Essentials for your eCommerce Product Pages: What elements do you need?

An eCommerce store may thrive or will die based on the quality and elements of the product pages. No product, be it very interested for the buyers, can overcome a poorly laid-out page, and thus it’s critical to insert all the required elements and to investt the same amount of time and energy into product […]
In a flash: Pros and cons of Shopify and Woocommerce

In a flash: Pros and cons of Shopify and Woocommerce.
Ten apps you need to install for your Shopify dropshipping store

Fear not, we are here to help you pick up the best Shopify apps for your ecommerce store.
How much does a Shopify store cost? Guidelines for building your eCommerce business

Pricing consideration is just one factor out of many, and I’d argue that this factor should not be the most important one.
Learn from my mistakes: 11 eCommerce things that can go bad

“Do not be afraid to make mistakes” and “go global, no local” were my first two advices I received back in 2005.
Speed is of the essence! So speed up your Shopify business

Make “speed index score” one of your primary performance metrics for your Shopify eCommerce site.
What are the best FREE Shopify themes to choose for a niche e-shop in 2020

If you are just starting out, I’d recommend sticking with a free theme and learning how to work with it.